Farm4Me: Meet Idoma-born Adama J Adama who is raising millionaires, creating jobs through agribusiness

There has not been any outstanding change agent that has been more profoundly impactful on the agricultural sector in Nigeria than Farm4Me, the No 1 Agritech company in the country.
Aside bringing a paradigm shift to agribusiness in general, it brought a new perspective to how to engineer farming-for-profit business with minimal risk. The agritech company also opened a new vista on food security as well as reinventing farming to become the new economic emancipation tool for vulnerable groups in the society, namely women and youths.

For ages, there has been a call for every member of the society to embrace farming, and for that long, the objective remained a mirage, untill Farm4Me came into being and brought its revolutionary farming model.
Contract farming, pioneered by the company, literally made it possible for every Nigerian, in the country or Diaspora, to become a farmer.
Essentially, the company undertakes to farm, harvests and sells the farm produce on behalf of investing citizens.
“We give them (investors) back their capital and profit. After six months, you will receive credit alert from us,” the company informs.

Its robust approach is nothing short of a winning formula for farming. With investors insured against loss by Leadway Assurance, and a guarantee of profit entrenched, even white-collar citizens are now beginning to think about owing a farm or investing in one. Once the idea diffuses through the populace, the country can look forward to a future where literally everyone has interest or a stake in farming.

Naturally, the Farm4Me formula bequeaths on the world a model of how to stave off hunger in the country and on the continent.
The agritech company has over 451 contract farms in its first two years of existence. With more Nigerians embracing the idea, the number of farms in a given year could double or tripled. Citizens, groups or even a whole community can now contract large hectares of farm to cultivate food produce that are usually scarce and unavailable to them.
With Farm4Me, deploying cutting-edge agricultural technology and modern farm management practice, waste is eliminated and risk mitigated throughout the cultivate-harvest process.
When such effort is multiplied across the country, the result is overwhelmingly far-reaching. As stated on its mission statement, the agritech company is playing a seminal role in reducing hunger in Africa.

More farms will have a multiplier effect on employment in the agricultural sector of the economy. The creation of each farm set in motion a sequence of activities including renting of farmlands, clearing and tilling the ground, harvesting of produce where hundreds of pickers are needed and the selling process. This chain of activities translates into economic opportunities.
In the past two years, Farm4Me has created over 20,000 jobs with the bulk of the employment overwhelmingly filled by women and youths. This was no happenstance, but a deliberate effort that bolstered Farm4Me’s mission to create jobs for vulnerable women and youths. This has been a fruitful strategy for a company that is desirous of making a social impact.

The company took off in April 2019 after two years of research and a deep understanding of the agricultural sector, growing from a N4000 start-up to a N1billion (latest valuation) agritech firm, in just two years. With over 3,750 registered clients, there is a positive indication that the society has been buying into the revolution kicks-tarted by Farm4Me.
One of the clients, Lanre Olaitan, who came across Farm4Me through Google search in 2019, had decided to try the agritech company by investing in a one-hectare farm, after a one-on-one discussion with the CEO, Adama J Adama. “I got my capital and profit as agreed and I reinvested with them,” Olaitan attested.
He is not alone. Everyone who has dealing with Farm4Me has a testimonial. Theodora Morebise said she couldn’t believe it at first when she received her investment dividends credit alert from Farm4Me Agriculture Limited. “I’m so full of joy right now,” she gushed. “I’m reinvesting immediately. The risk was worth it.”
What impressed her most: The agritech company kept its words. “I got paid on the same day my investment was due,” she said.
There were clients like Samuel Daloh who were skeptical initially because Farm4Me was new and its idea revolutionary. He is today one of the company’s clients.
“But true to their words, they gave me back my capital and profit after six months,” he said.”So I did not hesitate to reinvest with them in 2020,” he asserted.

It is not surprising to observers that the contract farming concept pioneered by Farm4Me is spreading like wild fire. A good idea easily wins.
The rate of acceptance goes to show that research is important in finding solution to any problem. Farm4Me was not a product of a sudden brainwave. It was an idea conceived in 2017 at the CBN Entrepreneurship Development Centre’s Agribusiness and eCommerce Seminar anchored by Adama Adama. While the Q&A session of the seminar gave Adama the idea, it was however developed by two years of rigorous research.

With its stated 10-year goal of helping “investors grow their wealth and deliver consistent and timely payment of dividends,” one can envision a busy and fruitful future ahead of the fledgling agritech company that has brought innovation to agribusiness in Nigeria.