Think of the greatest basketballer of all time, and one name readily comes to mind: Michael Jordan. The legendary basketballer was part of the glorious 1990s team of the Chicago Bulls, winning three consecutive NBA Championships between 92 -94 and 96 – 98. Jordan was the undisputed star of the game, bringing global prominence to a sport that has hitherto been the domain of the American people. His fans became manic, and he was worshipped everywhere he went.
He played basketball a beautiful way, could match his talk with his walk, and became the face of the modern-day basketballer: rich, famous, and extremely talented, on the court. Jordan heralded the birth of the commercial basketball player: a superstar who had multiple endorsement deals that could use his influence to drive sales for his sponsors.
In this article, we’d take a look at how he turned his earnings while playing into a $2.5billion fortune.
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