Big Smart dedicates AFRIMMA award to late father, Benue

Benue-born entertainer Joseph Oche Udeh, popularly known as Big Smart, has dedicated his recognition at the 2026 African Muzik Magazine Awards (AFRIMMA) to his late father and the people of Benue State.

The United States-based entertainer was named the inaugural winner of the Best Hypeman/MC category at the awards ceremony held in Dallas, Texas.

The newly introduced category recognises the contributions of hypemen and masters of ceremonies to live entertainment, audience engagement and the wider African music industry.

Big Smart described the recognition as a significant milestone in his entertainment career, expressing gratitude to God and those who had supported him throughout his journey.

Reflecting on his career, the entertainer traced his journey from his days at Benue State University, now known as the Reverend Father Moses Orshio Adasu University, to his growing presence on international entertainment platforms.

He attributed his progress to hard work, consistency and belief in his abilities, while acknowledging the influence of his upbringing and family background.

The entertainer said the award held particular emotional significance because of the memory of his late father, whom he honoured by dedicating the recognition to him and the people of Benue State.

His achievement has also drawn attention to the state’s contribution to Nigeria’s creative industry, extending beyond music performance to entertainment hosting and event presentation.

According to information released by his representatives, Big Smart has participated in entertainment activities across the United States, the United Kingdom, other parts of Europe, Dubai and several African countries.

In addition to his work as a hypeman and master of ceremonies, he is the Chief Executive Officer of Finish Media, an entertainment company involved in talent management and music promotion.

His representatives also disclosed that he received an invitation to join the Recording Academy’s Class of 2026, although details of his membership status were not provided.

Big Smart said the AFRIMMA recognition had strengthened his determination to pursue further international opportunities and contribute to the visibility of African entertainment.

The African Muzik Magazine Awards celebrates African music and entertainment, recognising artistes and other industry professionals.

The introduction of the Best Hypeman/MC category in the 2026 awards programme extends recognition to professionals who help drive audience engagement and sustain the energy of live performances.